Effective Date: April 14, 2026
The Virginia Spirits Board Marketing Office (“we,” “our,” or “us”) is committed to protecting your privacy and safeguarding the information you share with us through the Virginia Spirits website and related services, including our Visit Widget passport and mobile app experience.
This Privacy Policy explains what information we collect, how we use it, when it may be shared and the choices available to you.
The Virginia Spirits website is operated by the Virginia Spirits Board Marketing Office on behalf of the Virginia Spirits Board.
We may collect the following types of information:
You may provide information directly to us when you:
The information you provide may include:
When you visit our website, certain information may be collected automatically, including:
This information is collected through cookies, analytics tools and similar technologies.
We may use your information to:
We use collected information in aggregate to better understand our audience and refine our campaigns. We do not sell or share your personal information with third parties for their own marketing purposes.
If you sign up for our mailing list, download certain resources or create an account through Visit Widget, you may receive emails from us about:
You may opt out of marketing emails at any time by clicking the unsubscribe link included in any email or by contacting us directly.
The Virginia Spirits passport and mobile app experience is powered by Visit Widget.
When you sign up for the Visit Widget app or passport, we may collect information including your name, email address, location and engagement with the app.
By creating an account through Visit Widget, you will automatically be enrolled in our email mailing list so that we can send updates about the passport, app features, events and Virginia spirits experiences.
You may unsubscribe from these communications at any time.
Information collected through Visit Widget may be used to:
We do not sell, rent or share personal information collected through Visit Widget with third parties except as necessary to provide the service or as required by law.
We encourage users to review Visit Widget’s own privacy policy for additional details about how their platform processes information.
Our website uses cookies and similar technologies to improve functionality and analyze how visitors use the site.
Cookies may be used to:
You may adjust your browser settings to refuse cookies or alert you when cookies are being used. Please note that some parts of the website may not function properly if cookies are disabled.
We use the following third-party services on our website:
We use Google Analytics to understand how visitors use our website. Google Analytics collects information such as pages visited, time on site, browser information and approximate location.
Google Analytics data is used only to evaluate and improve our website and marketing efforts.
We use Gravity Forms to collect information submitted through forms on our website. Information submitted through these forms is used only for the purpose stated on the form.
We use Yoast SEO to improve the visibility and performance of our website in search engines. Yoast SEO may generate technical data related to search engine optimization but does not use submitted personal information for unrelated purposes.
We use Wordfence Security to help protect our website from unauthorized access, spam, malware and other security threats. Wordfence may collect IP addresses and technical information necessary to identify and prevent suspicious activity.
We may use Meta tools, including the Meta Pixel and advertising services, to understand the effectiveness of our advertising and improve our campaigns.
Meta may collect information about interactions with our website, including pages visited and actions taken. This information may be used to deliver more relevant advertising on Meta platforms.
You can manage advertising preferences through your Meta account settings.
We do not sell or trade your personal information.
We may share information only with:
Any service providers we use are expected to protect your information and use it only for the services they provide.
We take reasonable steps to protect the information we collect from unauthorized access, loss, misuse or disclosure.
However, no website, email transmission or internet-based service can be guaranteed to be completely secure.
We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations and maintain business records.
You may request that we update or delete your information, subject to any legal requirements.
Depending on your location, you may have the right to:
To make a request, please contact us using the information below.
This website and the Virginia Spirits passport and app experience are intended only for individuals who are 21 years of age or older. By accessing or using this website, you confirm that you are at least 21 years old.
We do not knowingly collect personal information from anyone under the age of 21. If we learn that information has been submitted by a person under 21, we will take reasonable steps to delete that information.
Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13.
Our website may contain links to other websites, distilleries, event pages or third-party services. We are not responsible for the privacy practices or content of those websites.
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.
We encourage you to review this policy periodically.
If you have questions about this Privacy Policy or would like to make a request regarding your information, please contact:
Virginia Spirits Board Marketing Office
Email: info@virginiaspirits.org
Website: virginiaspirits.org
